“COMMERCIALLY HI-JACKED? WHAT IS THIS GUY TALKING ABOUT?”At the inception or birth of the Hip-Hop culture, all we (so-called African Americans and Hispanics) wanted to do was break dance, DJ, party, and rap. We, unfortunately, had no interest in the business portion of it. We were blind to how Hip-Hop had the potential to make us moguls of our own cultural expressions. Those outside of us, foreigners to our culture, were aware of how blind we were to our own potential. They could see that all we wanted to do was have fun. So what did they do? The colonized and commercialized our culture and created what we now know as the “Hip-Hop Industry”. So let’s not be naive to the fact of who the true beneficiaries of Hip-Hop are.
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